Illustrative Logo - MeeWok

The majority of my work over the last four years has been for larger design firms, ad agencies and in-house art departments. But I still really enjoy helping a small business owner kick start their new business with a logo identity that'll equip them to play with the big boys.

MeeWok is the name the two business owners gave to a toy concept they are developing themselves. Each work full-time at a large company but on the side they've been getting their toy business in order and needed an identity that would help them pursue investors and market their idea abroad.


'The actual MeeWok prototype.'

The owners gave me a working prototype to take home so I could visually reference the actual product. I have to admit I never did master the device myself, but my two daughters did in a matter of hours and were MeeWoking around my studio.


'Final logo concept.'

Watching my daughters waddle around on this thing gave me some ideas for the logo direction I'd take. They thought it was fun and I felt that was important to carry across in the logo itself, so I decided to hand letter the design. Using the "K" letterform I created a character using using a MeeWok. I thought in the future if this company grows and gains more exposure a possible animation could be done for marketing purposes.

The logo will also appear on the final product molded into the plastic base.


'Finished business cards front and back.'

The MeeWok will be released in multiple colors so on the business cards I decided to print each of the partners cards using a different color them. (Orange & Lime Green) I also decided to mimic the shape of their toy in the business cards die-cut. The owners love the cards and have enjoyed the feedback they receive when handing them out as well.

Whether your project is for a multi-national brand or a small business owner just starting out, I can help you discover and design an appropriate creative foundation to build your success upon.

MacWorld Predictions

'Jobs wearing his standard issue jeans and black turtleneck.'

For most people Christmas tends to be the apex of expectations in any given year when waiting for the unknown to be revealed. But for diehard MAC Addicts like myself Christmas is a mere warm up to the greater expectations that soon follow at Macworld with the Apple keynote given by Steve Jobs. What new products or technologies will Apple announce? Much speculation and rumor abounds this time of year and I thought I'd take a few guesses myself and see how well my forecasting skills bear up against the final truth to be revealed January 15th.

UPDATED: Well the keynote is over and it looks like I was far too hopeful then reality delivered. Anything tagged RED below either proved to be true or at least partially true. The rest was more or less wishful thinking or just pure science fiction I had hoped for. :-)

MACWORLD 2008 PREDICTIONS

Apple will...
- Preview next-gen OS utilizing resolution independence. (Shot in the dark)
- Preview proof of concept for new OS navigation via touch-screen. (Eh)
- Announce touch-screen Mac. Tablet format. (iMac format?)
- Announce touch-screen programmable monitors. (Please)
- Announce iTunes movie rental service. (I know not original)
- Announce new Apple TV improvements. (Big surprise)
- Announce Apple Plasma TV. (Shot in the dark)
- Announce the ability to upload/edit video via Apple TV. (New iMovie)
- Announce the next generation iPhone. (3G, GPS & Video)
- Announce OLED Keyboard. (Sorry Optimus you're taking too long)
- Reveal it's own suite of creative apps to compete w/ Adobe. (I can dream)

Steve will...
- Slam Microsoft in some form at least 3-5 times during keynote. (Amen)
- Have Woz come cruising out on the stage riding his Segway. (LOL)
- Say "But there is one more thing." at least 2 times. (Maybe 3)
- Announce Beatles on iTunes. McCartney closes keynote. (Giddy Up)

Once the keynote wraps up on January 15th I'll post a follow up to this and see how well my predictions faired.

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